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From UI to AX: how Argo transforms the customer experience
The revolution of the Agent eXperience (AX) is profoundly transforming customer interaction, and Argo positions itself at the forefront of this evolution. As traditional user interfaces (UIs) gradually give way to AI agents that interact directly with services via APIs, Argo is developing innovative solutions that harness this duality rather than oppose it. With its expertise in API-first architecture, semantic data enrichment, and adaptive access management, Argo enables businesses to offer an enhanced customer experience, accessible through both traditional visual interfaces and intelligent agents. This hybrid approach not only ensures adaptation to new technological trends but also creates a significant competitive advantage by expanding the audience, reducing interaction costs, and preparing organizations for future innovations in artificial intelligence.
The digital world is currently undergoing a silent yet profound revolution: the shift from a user interface (UI)-centric paradigm to a model that integrates the Agent eXperience (AX). While companies have long focused their efforts on improving visual interfaces, the emergence of AI agents is radically transforming this approach. Users can now delegate their interactions to intelligent assistants that communicate directly with services via APIs, bypassing traditional interfaces. This evolution does not mean the disappearance of the UI, but it imposes a new requirement on digital services: to become "agent-compatible". At Argo, we are anticipating this transformation and developing innovative solutions to prepare our clients for this new era of augmented customer experience.
The end of the exclusive reign of the UI: an opportunity seized by Argo
For decades, companies have invested massively in perfecting user interfaces. At Argo, we have excelled in this area, creating intuitive and engaging visual interfaces that have enabled our clients to stand out.
Today, we observe a fundamental rupture. The emergence of conversational AI agents introduces an intelligent intermediary between the user and the services. These agents understand natural language requests and solicit services via APIs without going through the visual interface. At Argo, we quickly identified this trend as a major opportunity to transform customer experience.
Our vision: harmony between UI and AX
Far from viewing AX as a replacement for UI, we at Argo are developing a hybrid approach that capitalizes on the strengths of both paradigms. Our solutions enable companies to offer:
High-quality visual interfaces for users who prefer direct interaction
Advanced compatibility with AI agents for those who favor this new form of interaction
This dual approach maximizes the reach of our clients' services, catering to both traditional users and those who adopt AI assistants as their primary entry point.
Argo's expertise in "agent-compatibility"
Anticipating market needs has always been our strength. That’s why we have developed specific expertise in transforming digital services to make them "agent-compatible":
API-first architecture: Our solutions are designed from the ground up to be accessible via robust, expressive, and well-documented APIs, facilitating their use by AI agents.
Semiotic enrichment of data: We help our clients restructure their data with a rich semantic layer, allowing AI agents to understand and exploit it effectively.
Adaptive access rights system: Our platforms incorporate fine-grained permission management, taking into account the specificity of accesses via agents.
Proactive compliance with emerging standards: Our R&D teams closely monitor the evolution of AX standards and ensure our solutions' compatibility with these standards.
How Argo reinvents customer experience
The transformation from UI to AX has led us to rethink our approach to customer experience:
Augmented omnichannel experience: Our solutions allow for a seamless flow between direct interactions and those mediated by AI.
Advanced contextual personalization: AI agents can access the right data at the right time, offering an unprecedented level of personalization.
Reduction of friction: By simplifying access to services via AI, we eliminate many friction points in the customer journey.
Our concrete solutions for the AX era
At Argo, innovation is not just a concept, it's a reality that we deploy every day:
Argo Connect: Our API platform specially designed to facilitate integration with leading AI agents in the market.
Argo Semantic Layer: Our solution for the semantic enrichment of customer data for better comprehension by AI agents.
Argo Hybrid Experience: Our development framework allowing the simultaneous creation of visual interfaces and optimized access points for agents.
The benefits for our clients
Companies that adopt our AX-ready approach enjoy significant advantages:
Widening of the audience: Accessibility to AI agent users, a rapidly growing segment
Reduction of interaction costs: Easier automation of common queries
Agility in the face of market changes: Architecture ready for future AI innovations
Competitive differentiation: Positioning at the forefront of augmented customer experience
Conclusion: Argo, your partner for the future of customer experience
The transition from UI to AX represents more than just a technical evolution: it is a fundamental transformation in the interaction between businesses and their customers. At Argo, we believe that organizations that can master this duality will be the leaders of tomorrow.
Our commitment is clear: to support our clients in this transformation by providing them with the technologies, expertise, and vision necessary to excel in this new paradigm. With Argo as a partner, your company will not only adapt to the era of Agent eXperience – it will become a major player, offering its clients an enhanced, seamless, and personalized experience, regardless of their preferred mode of interaction.
The digital world is currently undergoing a silent yet profound revolution: the shift from a user interface (UI)-centric paradigm to a model that integrates the Agent eXperience (AX). While companies have long focused their efforts on improving visual interfaces, the emergence of AI agents is radically transforming this approach. Users can now delegate their interactions to intelligent assistants that communicate directly with services via APIs, bypassing traditional interfaces. This evolution does not mean the disappearance of the UI, but it imposes a new requirement on digital services: to become "agent-compatible". At Argo, we are anticipating this transformation and developing innovative solutions to prepare our clients for this new era of augmented customer experience.
The end of the exclusive reign of the UI: an opportunity seized by Argo
For decades, companies have invested massively in perfecting user interfaces. At Argo, we have excelled in this area, creating intuitive and engaging visual interfaces that have enabled our clients to stand out.
Today, we observe a fundamental rupture. The emergence of conversational AI agents introduces an intelligent intermediary between the user and the services. These agents understand natural language requests and solicit services via APIs without going through the visual interface. At Argo, we quickly identified this trend as a major opportunity to transform customer experience.
Our vision: harmony between UI and AX
Far from viewing AX as a replacement for UI, we at Argo are developing a hybrid approach that capitalizes on the strengths of both paradigms. Our solutions enable companies to offer:
High-quality visual interfaces for users who prefer direct interaction
Advanced compatibility with AI agents for those who favor this new form of interaction
This dual approach maximizes the reach of our clients' services, catering to both traditional users and those who adopt AI assistants as their primary entry point.
Argo's expertise in "agent-compatibility"
Anticipating market needs has always been our strength. That’s why we have developed specific expertise in transforming digital services to make them "agent-compatible":
API-first architecture: Our solutions are designed from the ground up to be accessible via robust, expressive, and well-documented APIs, facilitating their use by AI agents.
Semiotic enrichment of data: We help our clients restructure their data with a rich semantic layer, allowing AI agents to understand and exploit it effectively.
Adaptive access rights system: Our platforms incorporate fine-grained permission management, taking into account the specificity of accesses via agents.
Proactive compliance with emerging standards: Our R&D teams closely monitor the evolution of AX standards and ensure our solutions' compatibility with these standards.
How Argo reinvents customer experience
The transformation from UI to AX has led us to rethink our approach to customer experience:
Augmented omnichannel experience: Our solutions allow for a seamless flow between direct interactions and those mediated by AI.
Advanced contextual personalization: AI agents can access the right data at the right time, offering an unprecedented level of personalization.
Reduction of friction: By simplifying access to services via AI, we eliminate many friction points in the customer journey.
Our concrete solutions for the AX era
At Argo, innovation is not just a concept, it's a reality that we deploy every day:
Argo Connect: Our API platform specially designed to facilitate integration with leading AI agents in the market.
Argo Semantic Layer: Our solution for the semantic enrichment of customer data for better comprehension by AI agents.
Argo Hybrid Experience: Our development framework allowing the simultaneous creation of visual interfaces and optimized access points for agents.
The benefits for our clients
Companies that adopt our AX-ready approach enjoy significant advantages:
Widening of the audience: Accessibility to AI agent users, a rapidly growing segment
Reduction of interaction costs: Easier automation of common queries
Agility in the face of market changes: Architecture ready for future AI innovations
Competitive differentiation: Positioning at the forefront of augmented customer experience
Conclusion: Argo, your partner for the future of customer experience
The transition from UI to AX represents more than just a technical evolution: it is a fundamental transformation in the interaction between businesses and their customers. At Argo, we believe that organizations that can master this duality will be the leaders of tomorrow.
Our commitment is clear: to support our clients in this transformation by providing them with the technologies, expertise, and vision necessary to excel in this new paradigm. With Argo as a partner, your company will not only adapt to the era of Agent eXperience – it will become a major player, offering its clients an enhanced, seamless, and personalized experience, regardless of their preferred mode of interaction.
The digital world is currently undergoing a silent yet profound revolution: the shift from a user interface (UI)-centric paradigm to a model that integrates the Agent eXperience (AX). While companies have long focused their efforts on improving visual interfaces, the emergence of AI agents is radically transforming this approach. Users can now delegate their interactions to intelligent assistants that communicate directly with services via APIs, bypassing traditional interfaces. This evolution does not mean the disappearance of the UI, but it imposes a new requirement on digital services: to become "agent-compatible". At Argo, we are anticipating this transformation and developing innovative solutions to prepare our clients for this new era of augmented customer experience.
The end of the exclusive reign of the UI: an opportunity seized by Argo
For decades, companies have invested massively in perfecting user interfaces. At Argo, we have excelled in this area, creating intuitive and engaging visual interfaces that have enabled our clients to stand out.
Today, we observe a fundamental rupture. The emergence of conversational AI agents introduces an intelligent intermediary between the user and the services. These agents understand natural language requests and solicit services via APIs without going through the visual interface. At Argo, we quickly identified this trend as a major opportunity to transform customer experience.
Our vision: harmony between UI and AX
Far from viewing AX as a replacement for UI, we at Argo are developing a hybrid approach that capitalizes on the strengths of both paradigms. Our solutions enable companies to offer:
High-quality visual interfaces for users who prefer direct interaction
Advanced compatibility with AI agents for those who favor this new form of interaction
This dual approach maximizes the reach of our clients' services, catering to both traditional users and those who adopt AI assistants as their primary entry point.
Argo's expertise in "agent-compatibility"
Anticipating market needs has always been our strength. That’s why we have developed specific expertise in transforming digital services to make them "agent-compatible":
API-first architecture: Our solutions are designed from the ground up to be accessible via robust, expressive, and well-documented APIs, facilitating their use by AI agents.
Semiotic enrichment of data: We help our clients restructure their data with a rich semantic layer, allowing AI agents to understand and exploit it effectively.
Adaptive access rights system: Our platforms incorporate fine-grained permission management, taking into account the specificity of accesses via agents.
Proactive compliance with emerging standards: Our R&D teams closely monitor the evolution of AX standards and ensure our solutions' compatibility with these standards.
How Argo reinvents customer experience
The transformation from UI to AX has led us to rethink our approach to customer experience:
Augmented omnichannel experience: Our solutions allow for a seamless flow between direct interactions and those mediated by AI.
Advanced contextual personalization: AI agents can access the right data at the right time, offering an unprecedented level of personalization.
Reduction of friction: By simplifying access to services via AI, we eliminate many friction points in the customer journey.
Our concrete solutions for the AX era
At Argo, innovation is not just a concept, it's a reality that we deploy every day:
Argo Connect: Our API platform specially designed to facilitate integration with leading AI agents in the market.
Argo Semantic Layer: Our solution for the semantic enrichment of customer data for better comprehension by AI agents.
Argo Hybrid Experience: Our development framework allowing the simultaneous creation of visual interfaces and optimized access points for agents.
The benefits for our clients
Companies that adopt our AX-ready approach enjoy significant advantages:
Widening of the audience: Accessibility to AI agent users, a rapidly growing segment
Reduction of interaction costs: Easier automation of common queries
Agility in the face of market changes: Architecture ready for future AI innovations
Competitive differentiation: Positioning at the forefront of augmented customer experience
Conclusion: Argo, your partner for the future of customer experience
The transition from UI to AX represents more than just a technical evolution: it is a fundamental transformation in the interaction between businesses and their customers. At Argo, we believe that organizations that can master this duality will be the leaders of tomorrow.
Our commitment is clear: to support our clients in this transformation by providing them with the technologies, expertise, and vision necessary to excel in this new paradigm. With Argo as a partner, your company will not only adapt to the era of Agent eXperience – it will become a major player, offering its clients an enhanced, seamless, and personalized experience, regardless of their preferred mode of interaction.
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